DBA Oral Defense in Faculty of Business Administration, by Mr. Shaohong CHEN on 17 June 2025
Dear Colleagues and Students,
We are pleased to announce that, Mr. Shaohong CHEN, a DBA candidate in Faculty of Business Administration, is going to have his oral defense on 17 June 2025 (Tuesday). You are welcome to attend the oral defense.
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Date: |
17 June 2025 (Tuesday) |
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Time: |
11:00 |
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Venue: |
E22-1067 |
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Thesis Title: |
CEO 個人品牌網紅化對企業品牌形象的影響研究 – 以中國新能源汽車為例 (A Study on the Influence of CEO Personal Branding on Corporate Brand Image – The Case of Chinese New Energy Vehicles) |
Examination Committee
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Chair: |
Prof. Raymond Chi Ho LOI, Professor, Department of Management and Marketing, FBA, UM |
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Supervisor: |
Prof. Desmond Chee Shiong LAM, Professor, Department of Integrated Resort and Tourism Management, FBA, UM |
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Members: |
Prof. Robin Chi Hang CHARK, Associate Professor, Department of Integrated Resort and Tourism Management, FBA, UM |
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Prof. Lawrence Hoc Nang FONG, Associate Professor, Department of Integrated Resort and Tourism Management, FBA, UM |
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Prof. Patrick Shing-Chung POON, Professor, Department of Marketing & International Business, Faculty of Business, Lingnan University |
Kindly note that video and/or audio recording is PROHIBITED while the oral defense is in progress. All participants should strictly follow all policies, guidelines and requirements of Macau SAR Government and the University.
Thank you for your kind attention.
Faculty of Business Administration