FBA Seminar – Prof. Simone WIES-SARTORIUS (UM Distinguished Visiting Scholar) — “What it takes to build financial brand equity: Evidence from 30 years of brand valuation”

Faculty of Business Administration (FBA) is pleased to invite you to the upcoming  “UM Distinguished Visiting Scholar Seminar” on Wednesday, 12 March, 2025, and to have Prof. Simone WIES-SARTORIUS as our speaker.

Seminar Details:

  • Title: What it takes to build financial brand equity: Evidence from 30 years of brand valuation
  • Speaker: Prof. Simone WIES-SARTORIUS, Professor, Goethe University Frankfurt
  • Date: Wednesday, 12 March, 2025
  • Time: 10:00  – 11:00
  • Venue: E22-G004 
  • Language: English

You can find more information at https://fba.um.edu.mo/seminars/ 

We look forward to your participation.