APAEM Seminar Series – UM Distinguished Visiting Scholar: That’s Undeserved! How Anthropomorphism Influences Consumer Preferences between Low-Share vs. High-Share Products (23 Oct)

亞太經濟與管理研究所研討會系列 - 澳大傑出訪問學者講座:‘這不公平!’——擬人化對消費者偏好的影響:低份額與高份額產品之爭(10月23日)

APAEM would like to invite you to our latest seminar That’s Undeserved! How Anthropomorphism Influences Consumer Preferences between Low-Share vs. High-Share Products on Oct 23 (Thur), 2025 with the following details:

Theme: That’s Undeserved! How Anthropomorphism Influences Consumer Preferences between Low-Share vs. High-Share Products

Date & Time: Oct 23 (Thur), 2025; 11:30 – 12:45 (Macao time)

Speaker: Prof. Jaideep SENGUPTA

Moderator: Prof. Fangyuan CHEN, Associate Professor, Faculty of Business and Administration

Venue: E22-G004

Language: English

 

Should you have any queries, please feel free to contact Ms. Elva Chan and Ms. Christie Choi at 8822 9927, 8822 8137 or apaem_info@um.edu.mo.