CCE and Department of Communication co-organise a summer camp for students from College of Media and International Culture of Zhejiang University
澳大持續進修中心與傳播系合作為浙江大學傳媒與國際文化學院舉辦學生研習營
澳大持續進修中心與傳播系合作為浙江大學傳媒與國際文化學院舉辦學生研習營
澳門大學持續進修中心與社會科學學院傳播系合作，於8月27日至31日為浙江大學學生舉辧「浙江大學–澳門大學數字文化傳播研習營」，40名學生主要來自浙江大學的傳媒與國際文化學院。
為期5天的研習營內容豐富緊凑，6節專題講座由傳播系資深導師主講，內容涵蓋數字文化傳播在澳門各個領域的發展情況，包括公關廣告推廣宣傳産業、新聞和傳媒業、文化創意産業以及文化娛樂産業。此外，學員們到了社會科學學院傳播系課程中主要使用的創意媒體實驗室進行參訪和交流，了解澳大最先進的多媒體設備如何支援學生進行製片和攝影的創作。隨後由學生公關大使帶領參觀了圖書館、大學展館和書院，體驗了澳門大學學生的日常生活。在校外企業參訪的環節中，學生們首先前往美獅美高梅MGM開展藝術導賞之旅，並在視博廣場下觀看飛天海豚暢游，在全球面積最大的室內LED屏幕下欣賞不同的深海奇景，體驗VR技術與藝術的完美融合。第二場校外參訪則前往澳廣視電視台TDM，參觀虛擬錄影廠、新聞錄影廠，以及控制室；同時，新聞記者、節目主持人和攝影師出席分享了許多工作經驗和趣事，讓學生們深刻體會到電視節目製作團隊必須擁有高度團結和協作能力的重要性。班長在結業禮上表示，參加此次研習營體驗到澳大國際化師資的全英優質教學和優美的校園環境，瞭解和感受到澳門城市文化的魅力，對澳門留下了深刻美好的印象。
浙江大學位於浙江省杭州市，是一所歷史悠久、聲譽卓著的高等學府，是國家教育部直屬重點綜合性大學，首批“雙一流A類”建設高校。在最新的QS世界大學排名中位居第44名，在泰晤士高等教育世界大學排名中位居第67名。傳媒與國際文化學院成立於2006年，其中，新聞學科於1958年創辦，是國內最早開設新聞教育的單位之一。
澳門大學持續進修中心計劃在未來與不同部門合作開展更多優質的培訓項目，促進內地優秀高校與澳大之間的交流與合作。
CCE and Department of Communication co-organise a summer camp for students from College of Media and International Culture of Zhejiang University
The University of Macau (UM) Centre for Continuing Education (CCE) and the Department of Communication jointly held “ZJU-UM Digital Cultural Communication Camp” for 40 students of Zhejiang University during August 27 to 31. Most of students are from College of Media and International Culture, Zhejiang University.
The 5-day training camp has rich and compact content, and 6 seminars are given by senior professors from the Department of Communication. The content covers the development of digital cultural communication in various fields in Macao, including public relations, advertising and promotion industries, news and media industries, cultural and creative industries, and Culture and entertainment industry. In addition, the students visited the Creative Media lab, UM Wu Yee Sun Library, University Gallery and Residential College area. Students also went to MGM Cotai and TDM for off-campus visiting. The student representative shared at the graduation ceremony that they participated in the camp to experience the high-quality teaching from UM professors, and left a deep good impression on Macao.
Zhejiang University is located in Hangzhou, Zhejiang Province. It is an institution of higher learning with a long history and outstanding reputation. It is a key comprehensive university directly under the Ministry of Education and one of the first batch of “Double First-class Class A” universities. It ranks 44th in the latest QS World University Rankings and 67th in the Times Higher Education World University Rankings. College of Media and International Culture of Zhejiang University was established in 2006. Its Department of Journalism, founded in 1958, however, is one of the earliest journalism education departments in China.
To strengthen cooperation between mainland key national universities and UM, CCE is continuing to collaborate with other departments to provide training programs in the future.
