News Express: UM invites CEO of N Video to give talk on development trend of short video
新聞快訊:澳大邀N視頻CEO談短視頻發展趨勢
陳偉斌
Chen Weibin
澳大邀N視頻CEO談短視頻發展趨勢
澳門大學傳訊部今(1)日邀請南方都市報社編委、N視頻CEO陳偉斌就短視頻的發展趨勢進行演講,分享新聞短視頻業態與生產傳播技巧,吸引不少澳大師生出席聆聽。
講座上,陳偉斌圍繞媒體轉型的大環境下國內外新聞視頻化現狀、南都N視頻的創新敘事、視頻的策劃和傳播技巧、如何打造持續爆款能力等分享了精闢的見解,深入淺出地講解了新聞短視頻業態及生產傳播技巧。他更對多個成功案例展開分析,生動地闡述了“強現場”、“正能量”、“暖新聞”、“趣味性”等短視頻的爆款邏輯。問答及交流環節上,講者和與會者積極交流互動,討論氣氛熱烈。
陳偉斌是中國資深新聞從業者,深耕傳媒行業17年,擁有豐富的新聞傳播和視頻報導一線工作經驗;由其帶領下的N視頻更於成立短短的三年內迅速崛起,用戶端累計下載量超1500萬次、月活用戶48萬、邀請22000多位創作者入駐,並獲全國報業媒體融合案例優秀獎。
N視頻的定位為“視頻版廣東發佈”,以年輕人為目標使用者,立足廣東和粵港澳大灣區,輻射全國,通過年輕化表達、年輕態呈現,打造新型年輕人社交圈,逐步打造成為廣東權威視頻發佈平台。
欲瀏覽官網版可登入以下連結:
https://www.um.edu.mo/zh-hant/news-and-press-releases/presss-release/detail/56964/
UM invites CEO of N Video to give talk on development trend of short video
At the invitation of the Communications Office of the University of Macau (UM), Chen Weibin, editorial board member of Southern Metropolis Daily and CEO of N Video, gave a talk today (1 November) on the development trend of short video. The talk attracted a number of UM students, faculty and staff members. During the talk, Chen shared his views on the current trend towards videolisation in news reporting in China and abroad, the innovative narrative of Southern Metropolis Daily’s N Video, as well as video production planning and distribution techniques. He also discussed how to make captivating short videos and analysed several successful cases. Chen actively engaged with the audience during the Q&A and discussion session.
To read the news on UM’s official website, please visit the following link:
https://www.um.edu.mo/news-and-press-releases/press-release/detail/56964/