CCE and BRTC co-organized a training course on Business and Management for students from Nanjing University of Posts and Telecommunications and students from Gengdan Institute of Beijing University of Technology
澳大持續進修中心與工商管理學院商業研究及培訓中心合作為南京郵電大學以及北京工業大學耿丹學院的學生舉辦經濟與管理專題培訓班
澳大持續進修中心與工商管理學院商業研究及培訓中心合作為南京郵電大學以及北京工業大學耿丹學院的學生舉辦經濟與管理專題培訓班
澳門大學持續進修中心與工商管理學院商業研究及培訓中心合作，於8月5日至9日為18位來自南京郵電大學以及北京工業大學耿丹學院的學生舉辦【經濟與管理專題培訓課程】。
為期五天的培訓包含了多場專題講座和校内參訪，全程英語授課，由澳大資深教授主講，課題包括“數字時代的廣告和促銷”、“科技創新與商業管理”、“營銷與品牌戰略”以及“現代企業財務與管理會計”。之後學生們分組進行了總結匯報，並由工商管理學院教授進行詳細點評。在校内參訪環節中，學生們前往工商管理學院參觀貨幣博物館和博彩實驗室，對澳門的貨幣史和龍頭產業都有了一定的了解。學員們紛紛表示此行獲益良多，對澳門及澳門大學留下了深刻美好的印象，未來有機會還會再來學習。
南京郵電大學是國家“雙一流”建設高校和江蘇高水平大學高峰計劃A類建設高校。目前學校已發展成爲一所以工學爲主體，以電子信息爲特色的高校。
北京工業大學耿丹學院創建於2005年，以中國早期教育家、革命家、留英博士—耿丹烈士的名字命名，學校是經國家教育部批准成立的一所全日制民辦普通本科院校。
澳門大學持續進修中心與工商管理學院商業研究及培訓中心計劃在未來開展更多的大學生培訓項目，加强澳大與内地高校的合作與交流。
CCE and BRTC co-organized a training course on Business and Management for students from Nanjing University of Posts and Telecommunications and students from Gengdan Institute of Beijing University of Technology
During August 5 to 9, University of Macau (UM) Centre for Continuing Education (CCE) held a training course on Business and Management, co-organized with Business Research and Training Centre of Faculty of Business Administration (BRTC), total 18 students joined the course, they are from Nanjing University of Posts and Telecommunications and from Gengdan Institute of Beijing University of Technology.
The five-day training course included several seminars and campus visit, the topics are included “Advertising and Promotion in the Digital Age”, “Technological Innovation and Business Management”, “Marketing and Brand Strategy” and “Modern Enterprise Finance and Management Accounting”, which are taught by senior professors from UM. In final part, all students gave group presentation and got comment by FBA professor. Moreover, students visited Currency Museum and ISCG Gaming Laboratory (Mock Casino) in FBA. We got a good feedback from all participants.
Nanjing University of Posts and Telecommunications (NJUPT) is located in Nanjing, it was established in 1942. It is a National World First-class Discipline University and High Level University of Jiangsu Province; Double first-class university developed jointly by Ministry of Education and Jiangsu Province. NJUPT is engineering-oriented with a focus on information technology.
Gengdan Institute (within the quality assurance framework of the Beijing University of Technology) was founded in 2005 and is a private, not for profit university.
To strengthen cooperation between UM and universities in mainland, CCE and BRTC are continuing to provide training programs for college students in the future.
