News Express: Founder of New Oriental gives talk on life’s challenges and opportunities at UM
新聞快訊：新東方創始人俞敏洪於澳大談人生逆境與機遇
俞敏洪
Yu Minhong
新東方創始人俞敏洪於澳大談人生逆境與機遇
澳門大學今（14）日舉辦大學講壇暨東望洋講堂，由新東方教育科技集團董事長俞敏洪以“人生壯志路，月湧大江流”為題發表演講，分享如何將挑戰轉化為成長動力、如何在逆境中保持定力。
澳大校長宋永華致辭時表示，俞敏洪是新東方創始人、東方甄選董事長兼首席執行官、知名教育家及慈善家，目前任職第十三屆民盟中央教育委員會主任、全國工商聯知名企業委員會秘書長等。俞敏洪在行業變革中成功跨界進入電商行業，並於2021年創立“東方甄選”，以知識型直播重塑行業模式，展現“在危機中開新局”的實踐智慧。俞敏洪30多年的創業歷程就是一部勵志教材，從北大教師到教育企業家，從英語培訓到知識帶貨，他用自己的人生經歷詮釋了“在逆境中成長，在變革中突破”的真諦。
講座上，俞敏洪指出，縱觀古今，大部分人的人生和事業都不是一帆風順，人生與事業如同奔流的江河，因曲折而更顯壯美。他強調，在充滿不確定性的時代，“韌性”是企業家最重要的能力，而這份韌性將決定個人未來的高度。韌性是一種源於內心的熱愛，一種面對失敗的勇氣，亦是突破困境的智慧。他引用一些古人的智慧和企業家發奮的故事，坦言“真正的成長往往始於絕境”，擁有積極心態就是培養韌性的關鍵。他鼓勵與會者對於熱愛的事情要堅守、不會放棄奮鬥，並在困難中仍然勇往直前。
俞敏洪提到，他心中的企業家不僅僅是生意人。當代企業家應當兼具四大特質：緊扣時代脈搏的洞察力、直面逆境的抗壓力、突破常規的創新力，以及凝聚團隊的領導力。演講中，他分享了新東方的發展故事，以及一些他個人在營運企業的體會，生動詮釋了這些特質的實踐意義。他認為人的一生，見識比知識重要；智慧比聰明重要；胸懷比財富重要；思考比執行重要。他鼓勵與會者以“前瞻的眼光、圓潤的智慧、善於放棄的心態”為事業和人生作一輩子正確的努力。他的人生感悟為與會者帶來新的思維視野和啟發。
問答及交流環節由澳大人文社科高等研究院院長於興中主持。俞敏洪與參與者交流互動，討論氣氛熱烈。
欲瀏覽官網版可登入以下連結:
https://www.um.edu.mo/zh-hant/news-and-press-releases/press-release/detail/60930/
Founder of New Oriental gives talk on life’s challenges and opportunities at UM
The University of Macau (UM) held a talk titled ‘The Silver Lining of Struggle: Embracing Difficulties and Failures as Life’s Greatest Opportunities’ today (14 April) as part of the University Lecture Series and Guia Lecture. The speaker was Yu Minhong, founder and chairman of New Oriental Education & Technology Group and chairman and CEO of East Buy Holding Limited, who shared how to turn challenges into drivers of growth and how to stay determined in the face of adversity.
Speaking at the event, UM Rector Yonghua Song said that Yu successfully transitioned from teaching to e-commerce industry in the midst of industry changes, and his company East Buy Holding Limited, which has reshaped the industry model through knowledge-based live streaming, is a great example of turning challenges into opportunities.
During the talk, Yu emphasised that in an era filled with uncertainty, resilience is the most crucial ability for entrepreneurs, and a positive mindset is the key to resilience. He highlighted four key qualities that entrepreneurs should have: the ability to be in tune with the times, resilience, innovation, and leadership. He also shared the development of New Oriental and personal insights from his experience of running a business, and encouraged the audience to strive for their career and life with forward-looking vision, wisdom, and the ability to choose what is good and hold fast to it. In addition, Yu actively engaged with the audience in the Q&A and discussion session moderated by Yu Xingzhong, director of the Institute of Advanced Studies in Humanities and Social Sciences of UM.
To read the news on UM’s official website, please visit the following link:
https://www.um.edu.mo/news-and-press-releases/press-release/detail/60930/