Highlights of CO PR Workshop Series: Sharing on Media Promotional Strategies by the Director and Deputy Director of the Communications and Public Relations Office of CUHK

傳訊部公關系列工作坊花絮:香港中文大學傳訊及公共關係處處長及副處長分享宣傳策略

為讓大學公關工作小組加深了解新時代的媒體宣傳策略,傳訊部於本月14日邀請香港中文大學傳訊及公共關係處處長張宏艷和副處長張家偉蒞臨澳大,與小組成員及其他同事進行交流分享。                    

大學公關工作小組成立於2010年,由各部門委派負責公關、新聞、接待工作的同事組成,目前成員共有80名,職責是擔任部門與部門之間的溝通橋樑。

To enable members of the University PR Task Force (UPRTF) to have a better understanding of the media promotion strategies in the era of new media, the Communications Office (CO) invited Lavender Cheung, director of the Communications and Public Relations Office of The Chinese University of Hong Kong (CUHK), and Gary Cheung, deputy director of the Communications and Public Relations Office of CUHK, to be the speakers at the PR workshop held at UM on 14 July and exchange views with the members of the UPRTF and other colleagues.

Established in 2010, the UPRTF consists of 80 members, all of whom are appointed by their respective units to work in public relations, media relations, and reception. Their role is to act as a bridge of communication between different units.

 

以下為活動花絮照片:

The following are the snapshots of the workshop: