CCE organises a training course on Business and Management for students from Gengdan Institute of Beijing University of Technology, Wuhan Institute of Technology, and Ningxia University

澳大持續進修中心為北京工業大學耿丹學院、武漢工程大學和寧夏大學的學生舉辦經濟與管理專題培訓

澳大持續進修中心為北京工業大學耿丹學院、武漢工程大學和寧夏大學的學生舉辦經濟與管理專題培訓

澳門大學持續進修中心於7月24日至28日舉辧大學生培訓班,主題為「經濟與管理」,38名學員來自北京工業大學耿丹學院、武漢工程大學和寧夏大學。

為期五天的培訓班課程內容豐富,全程以英語授課,課程包括了營銷與品牌戰略、數字時代的廣告和促銷、澳門經濟概況簡介與大灣區經濟發展機遇、現代企業財務與管理會計等方面的課題,邀請到澳大的資深教授和導師主講。該培訓班的學員代表,來自寧夏大學的展同學,在結業禮上表示這幾天的學習生活非常充實,感受到了與家鄉城市截然不同的風貌,對澳門和澳大留下了非常深刻的美好印象。

澳大持續進修中心與內地優質高校持續開展培訓課程,加強內地高校與澳大之間的教育合作。

CCE organises a training course on Business and Management for students from Gengdan Institute of Beijing University of Technology, Wuhan Institute of Technology, and Ningxia University

The University of Macau (UM) Centre for Continuing Education (CCE) organises a training course on Business and Management for students from universities in mainland during Jul 24 to 28. Total 38 students are from Gengdan Institute of Beijing University of Technology, Wuhan Institute of Technology, and Ningxia University.

The five-day training course is rich in content, and the whole course is taught in English by UM professors and senior instructors. The topics include Marketing and Brand Strategy, Advertising and promotion in the digital age, Introduction to Macao’s economy and development opportunities in the Greater Bay Area, and Modern Enterprise Finance and Management Accounting. The student representative of the training class, Ms. Zhan from Ningxia University, said at the closing ceremony that she has a very deep and good impression on Macao and UM.

CCE continues to offer training programmes and promote collaboration between UM and higher education institutions in mainland.